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Customer Data Platform

Lytics

Lytics consolidates your data for personalized marketing, offering a complete unified customer view from multiple sources. Leveraging the power of AI (machine learning models) to deploy targeted campaigns, it enhances marketing efficiency, increases engagement, and drives growth.
Unified Customer Profiles
Consolidate data from various sources to create comprehensive, unified customer profiles, offering a holistic view of each customer.
Behavioral Segmentation
Use AI (advanced machine learning models) to segment customers based on their behavior and interactions, enabling more targeted and relevant marketing efforts.
Real-Time Personalization
Lytics provides tools for real-time personalization, allowing businesses to deliver tailored content and experiences to customers across all channels.
Integration Capabilities
With robust integration options, Lytics easily connects with existing marketing tools and platforms, streamlining workflows and enhancing overall marketing efficiency.

Benefits of using Lytics

Lytics powers your marketing and helps you grow your business. It provides comprehensive customer insights, precise segmentation and highly targeted campaigns using consolidated data from multiple sources.

The platform integrates and connects all your existing marketing tools, enabling real-time personalisation and improving customer engagement. With Lytics, you can make data-driven decisions to optimise your go-to-market strategies and improve overall activation.

  • Gain comprehensive customer insights with consolidated profiles.
  • Enable precise behavioral segmentation for targeted campaigns.
  • Enhance engagement with real-time personalized content.
  • Integrate seamlessly with your existing marketing stack.
  • Optimize strategies with data-driven decisions.
  • Boost marketing efforts and drive business growth.

Lytics Partner

Partnering with Lytics enhances our data-driven marketing solutions with their advanced capabilities, offering our clients unparalleled insights and personalization. Together, we're committed to driving businesses forward with innovative and efficient data-driven marketing technologies.
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Lytics, the preferred Google CDP Partner

Lytics seamlessly merges with Google Cloud Platform (GCP) and BigQuery, forging a robust data foundation for enterprise-level businesses, all anchored by Google's inherently secure infrastructure. As a GDPR-compliant, privacy-first composable Customer Data Platform (CDP), Lytics empowers technical teams to effortlessly ingest, store, link, extract, modify, and display data.

For all your Google Cloud and data warehouse needs to support Lytics, we collaborate with our sister company Agiliz. As a Google Cloud partner, Agiliz has a team of skilled data engineers ready to tackle any data architecture & warehouse challenge.

You feel that Lytics is the customer data platform you have been waiting for. Stop waiting, book a meeting and get a free demo - you will be amazed.